Episode of My First Million with Sam Parr and Shaan Puri.
Transcript
Note: This transcript was auto-generated from YouTube captions. It may contain errors and lacks speaker identification. A full Gemini audio transcript will replace this.
Kind: captions Language: en i’ve been saying this for a long time which is anybody who could figure out how to employ the stay-at-home mom workforce is going to make billions of dollars so if you just work backwards from there’s a bunch of moms at home they want to earn a little extra income doesn’t have to be a ton they want to maintain flexibility of being able to stay at home and work not like necessarily a fixed number of full-time hours or the same hours every day who can solve that problem and um there’s only one example that i know of that’s solving that problem i don’t know if you know any um for moms yeah uh maybe uservoice.com i think they do it uh testing usertesting.com that’s the one i was thinking about oh is it really my mom my mom worked for them yeah so oh my god that’s so funny i knew about it what a random thing that we both knew that um so i would say so use testing.com amazing company by the way so you just pay someone to like go through your website public by the way um how cool is this they just went public and my mom stuck and my mom was like well say what it is so user testing basically it’s a service where i have an app or a website i want to know where it’s confusing for users like design makes sense to me but like sure enough when somebody else is using it they’re confused they can’t find the thing they want and they just record your mom like scrolling through the site so they have an army of testers which is just all the requirement is be a normal person you have we do not even want you to be highly skilled like you’re supposed to represent the average customer so they have a bunch of people they send them a little camera that um that records their finger on their phone basically it records them like and they just talk out loud so that you give a task you say like you know find a christmas gift for your dad and put it into your cart and they’re like okay i’m looking for the gifts for dad section i don’t see it uh scrolling scrolling scrolling they don’t see the button that says menu oh there’s the menu uh dad oh it’s men’s men’s okay i’ll click men’s um yeah i don’t get how this is sorted oh this is by new release and you just talk through what’s confusing to you and that 15-minute video goes to the company and the company gets to watch it and they get to share it internally their their researcher basically shares it with the designer or the engineer they pay like 300 for it right no no each test is like 25 or 30 dollars and then um and then well now it’s all switched to subscription but originally it was like 25 30 a test the tester gets 10 bucks for doing the test and the company kept you know 15 20 bucks and so the tester is like cool i could do like four of these in an hour and so a like a bid would come online oh chipotle wants you to test their new mobile menu and you would just have to go quickly say yes and then you qualify they’re looking for women you know age 40 to 55 in the us and you’re like yeah great i qualify i can take this test that’s a billion dollar company now it’s market cap is over a billion dollars did your mom get paid did they give her shares yeah it’s awesome so basically my mom was she first started off as a tester then she got hired by the company to review the other testers because you have to do quality control so she became like she would watch the test and give feedback to the testers like hey your audio sucks or like you’re mumbling or like you didn’t follow the instructions of the test um one more strike and you’re out of the testing pool and so that was her job and she was the oldest person in the company i think so she was like my mom’s like 63 now so she just retired this this year so she was there at 62 years old my mom like had slack and like knew how to use all like jira she knew what a jira ticket was like it was crazy my mom like who knew and she got some shares and she had always told me like should i i was like yeah you want the shares for sure um and then she would tell me like hey the ceo did an all hands he said this this this is that good i’m like yeah it sounds good like this company’s doing well i should have bought secondary stock in the company during that time because i had like basically inside info of like this company is pretty good it’s a good quality company and i was a user of the service as well so it goes public the other day like like two weeks ago and i’m like mom how many shares do you have and she goes looks in carter she tells you to share i’m like mom you made a hundred fifty thousand dollars no way and she’s like yeah because her strike price was super low uh she was there for like four or five years and uh so i was like that’s amazing that’s like uh like that’s that my mom was so happy yeah like good for her that’s badass and so like this is why i think this model of who do you want to pull is actually interesting because it’s actually there it’s two for two reasons it’s motivating so like the fact that like they are employing uh most like i have no idea i should make this up if it’s like mostly women who stayed at home for a long time and now they want to get back to it that’s like incredibly motivating it’s like look we’re serving our employees yeah it’s very noble it’s cool let’s say you want to hire uh uh ex-cons or something it’s like look this is interesting or we’re gonna hire a bunch of 16 year olds and it’s going to be the first job we’re going to train them how to be men and women and prepare them for the rest of their lives it’s actually incredibly cool it’s fascinating there’s one um i want to look up the name give him a shout out here so it’s higher you hire military wives as eas that’s awesome it’s called and it also helps with expectations so you know what you’re wearing you what’s it called squared away squared away that’s basically a woman i think i think her story is that she i’m assuming she was in this position i don’t really know um but basically it’s military spouses um and i was like this is a great this is a great idea um because you know this is us uh these are us employees they want this work they um you know they it’s great to provide for their family while the husband’s away i think it’s awesome and um and it’s it it helps significantly with expectations because then user testing knows all right we’re mostly going to be hiring 60 year old or 50 year old uh women who don’t have a probably a ton of experience with slack and jira jail we know like here’s where they’re gonna struggle here’s we’re not gonna show so that’s cool