Episode of My First Million with Sam Parr and Shaan Puri.
Transcript
Note: This transcript was auto-generated from YouTube captions. It may contain errors and lacks speaker identification. A full Gemini audio transcript will replace this.
Kind: captions Language: en so just some numbers the video got about 130 million views in seven days which is crazy i think i i believe ben you can fact check me on this i believe 130 million views is more than what the actual squid games got on netflix now netflix is a paid service and whatever but like and people watched uh like multiple episodes yeah 12 hours of footage it’s yes it’s still amazing the fact that it’s comparable the fact that somebody just watched the show was like oh yeah we’ll do like a backyard version of that and got 130 million people to watch is insane so uh he spent three and a half million on it just to kind of put this in perspective um that’s basically half the cost of a 30 second super bowl commercial wow really did you have a sponsor it was fully paid i believe fully paid for by brawl stars the the big the super popular mobile game so if you look in the arena where was where it was hosted it’s a giant brawl stars arena they have a huge logo that was in every shot and so for brawl stars this such a smart move they basically paid half the cost of a super bowl ad got more viewership than a super cause you get 130 million people the video is like 20 minutes long 27 minutes long versus a 30 second clip and this is an epic thing that’s going to get shared and then they could take this content repurpose it for ads or anything else they wanted to do after the fact if they wanted to so really smart you know for brawl stars three million dollars is probably their daily uh what is a one day of ad spend on facebook or something stars is owned by supercell and supercell’s like the the biggest game um the bishop yeah and so if i i don’t know if this is how it would have worked if i’m mr beast i think he could have so he would have gotten supercell to pay for the whole thing so three and a half million dollars i bet he also would have gotten another like five hundred thousand dollar just like there’s a vague on top yeah just like just for that and then they would have probably i would have said to them also i’m going to keep youtube ads on this right and mr b i get all of it and so if mr beast is getting 130 million views in the first seven days and if you do maybe four dollars per cpm that’s around half a million dollars that he got in the first week plus i believe his deal is gonna be a lot better than four dollars cpm uh because he’s the number he’s like you know one of the faces of youtube these guys have custom negotiated deals that i would bet a lot of money is better than the standard kind of four to five dollars what do you think it is i bet he’s getting closer to 10 cpm so if it’s 10 that’s 1.3 million yeah and just in a week in a week plus according to our notes it looks like he got 10 000 new subscribers sorry i’m sorry oh my god 10 million new subscribers in the first week and a normal week is 400 000 subscribers so he is 20x to subscriber growth so so what does this do he’s continues to be the content leader he gets 10 million new subscribers and those people are gonna get notified for his next video he makes a million dollars on ads he gets the whole thing paid for by a sponsor and this is a great example of something we’ve talked about before we talked about this with elon when elon does epic stuff like i’m going to go to mars we talked about it with i forgot the guy’s name mark lazary or whoever it was that’s building that epic train train system uh in america uh i i ranted about disney uh disneyland last week because again when you shoot for these epic projects things that get people inspired and excited it’s it seems like it’s harder to pull off but in many ways it’s easier to pull off because you’ll get talent to pour in because they want to be a part of something bold you’ll get sponsors to pour in because they want to bet on this this epic thing that’s going to happen they know that it’s going to get a lot of visibility and so and you get your own motivation to get out of bed every day because you’re working on something that’s so so grand that you know you’re more motivated everybody does their best work and people tune in to watch which is like so ben just looked it up 140 million 142 million people watched squid games on netflix 132 million watched uh beast games on youtube so about the same one to one so you get disproportionate prizes when you go fish in a part of the pond that nobody else is fishing because everyone else thinks the water is too deep and it’s too scary over there the rewards are like disproportionate even to the effort and the work that goes in