Episode of My First Million with Sam Parr and Shaan Puri.
Topics
- Introduction to Jenny Hoyos and the ‘Charisma Reps’ Practice
- The Four Criteria for a Viral Video Idea
- Storytelling: Low Stakes vs. High Stakes
- The Anatomy of a Viral Hook and Visuals
- Storytelling Mechanics: Foreshadowing and the ‘But/So’ Method
- Data-Driven Content Strategy and ‘Stealing Like an Artist’
- The Future of Content and the ‘Mr. Least’ Mission