Episode of My First Million with Sam Parr and Shaan Puri.
Transcript
Note: This transcript was auto-generated from YouTube captions. It may contain errors and lacks speaker identification. A full Gemini audio transcript will replace this.
Kind: captions Language: en okay so the other way of doing this so so one way one of the things to say what you just said which is use these powers for good the other thing i’ve i’ve been able to do is is the opposite which is when i see somebody do something for evil but it works i try to learn from it and so for example remember the first time i saw that i’ll give you a recent example first no i completely agree so trump is uh somebody who i’m not a fan of i think the guy is bad in all these different ways um but when i watch him the guy is an incredibly effective communicator and he’s not polished he doesn’t use fancy 15 words he um doesn’t have a lot of substance behind what he’s saying but the guy is like a a master of of communication the guy knows how to get his point across uh in a way that resonates with people i completely agree scott adams who’s the creator of gilbert was talking about this when trump was running if you haven’t seen it go read scott adams’s blog um he’s the creator of dilbert and he was early on when trump first announced his candidacy scott adams called it he goes this guy’s going to win and people were like what he goes i’ve been studying persuasion for 20 years i’ve been studying hypnosis i’ve been a communicator through cartoon i know an effective communicator when i see one this guy is a master he goes and so he would come up with whenever trump would say things like um low energy jeb or whatever when he would like call jeb bush low energy um he was like these are linguistic kill shots these are and or when he would talk about the wall he’d be like it’s a great big wall a huge wall and he’s like he’s painting a picture in people’s minds which is much better than talking about policy and uh so so you can learn from people that you think are using it for now well he he and he called out that he was gonna win he called it he was gonna win months before anybody even took him seriously when 538 was like this guy’s got a zero percent chance scott adams was like this guy’s gonna win and uh of course if he was wrong nobody would even really pay attention to it because you know but when you’re right on a country and prediction you get all the credit and the other example of this was hitler so hitler when hitler was rising to power i studied how did this guy get so popular what did this guy do because when you watch him speak he’s not a very compelling guy um but they did a lot of things so one thing i remember that stood out to me this i was in seventh grade and i remember learning about this and when hitler was trying to rise to power all the political campaign posters were all like full color lots of text uh people trying to explain their position on things and hitler went the other way everything he did was black and white which would be normally it would not stand out but he was like well i will contrast everybody else who’s using tons of color on their stuff i’ll go black and white the second thing was he would use only like big images and like really powerful images and not a bunch of text and then he would use movies as propaganda and you know fill the cinema with people to watch a movie but it was very much a propaganda thing behind it so even though he used it for evil those techniques and principles are interesting to learn from for me as somebody who wants to you know have a strong toolkit that i can use for good i completely agree i was reading i’ve been going on so many wikipedia holes now that i’m home so much i was reading about uh i read look at hitler’s wikipedia because i was reading about world war ii and it let me like i was reading about the mafia then world war ii and then like and it was like he’s like his rise to power was because he uh like would speak at these uh i don’t know what what the equivalent of is now but just like halls where he like bars like veteran halls and i’m like wait a minute he started as a speaker that’s it right it was kind of crazy